Hi,

We want to tell you about a gel that's completely different from anything else you're using.

It's called the Reset Gel from SANTAMADRE, and here's why it matters: most tart cherry products you take after your workout to help with next-day soreness. Reset is designed for the exact moment during your workout when everything starts to fall apart.

You know that feeling when your legs are screaming, and you're wondering if you can hold this pace any longer. That's when you take Reset.

What's Actually Happening

Reset delivers a precise blend of tart cherry polyphenols (300mg per gel, focused on anthocyanins) alongside 30g of carbs. But here's what makes it different from generic cherry products:

The formulation was developed specifically to work during hard exercise—not after. Every ingredient ratio was tuned for fast uptake when your heart rate is maxed and your body is under stress.

Clinical data shows it starts working about 17 minutes after you take it and lasts for 87 minutes. The polyphenols actively delay the point where fatigue forces you to slow down. They lower the perceived muscular effort, so that brutal pace feels slightly more manageable.

When To Use It

Try taking a Reset gel halfway between a more challenging training session - where you know in the next 20 minutes you might start to fade. 

It's not going to make hard efforts feel easy. But it measurably reduces muscle damage markers while you're still going, dampens the inflammatory response in real-time, and should help you hold threshold longer.

The next-day soreness is noticeably less too, so you can do more with less stress on your body. 

Reset Gel in the Real World:

SANTAMADRE spent over a year developing the Reset Gel with pro athletes. The Arkéa–B&B Hotels WorldTour cycling team and Mondraker Factory MTB are big advocates of the Reset Gel. 

This Isn't a Recovery Cherry Product

That's the key distinction. Most cherry products are positioned for post-workout recovery and next-day DOMS reduction. Reset is a performance gel designed for mid-workout use—taken when the race gets brutal and you need to hold your pace longer.

Get the Reset gel here.

The Rest of the SANTAMADRE Lineup: 

Jelly Bar - No Cramp: Uses acetic acid (the science behind pickle juice) to interrupt the neural pathway that triggers cramping. Optimal carb delivery in a bar format you can actually eat while going hard.

Unusual Nitrous: A three-day nitrate loading protocol (1,800mg per serving) to maximize plasma nitrite levels before competition. Research shows dietary nitrate supplementation can improve time to exhaustion by 16%. It's like carb loading, but for your cardiovascular system.

Energy Gel with Refresh Technology: Integrates menthol to activate TRPM8 receptors, creating a cooling sensation that improves perceived exertion during heat stress. Changes how hard it feels to maintain pace when it's hot.

Where to Start:

Our Best of SANTAMADRE Pack includes Reset plus six other products so you can test the full lineup. You'll earn 20% Feed Credit on the purchase.

This is what the next generation of sports nutrition looks like—products designed for the exact moment you need them most, backed by real science and proven with elite athletes.

- The Feed.

P.S. Get 2 FREE personalized Valentine's Day bottles with any order $65+.