The revenue-sharing era has turned every Power Four recruiting class into a high-stakes budget exercise, and the numbers are starting to show it.
Programs now face a fixed pie. The floor for a Power Four roster budget sits at $15 million. The ceiling is pushing $50 million. Top recruits are eating a bigger slice than ever, and schools only have so many dollars to spend.
"It's insanity," one SEC staffer told On3. "You can actually pay for five or 10 top guys you actually want, and then you're trying to put together the rest of your 18 to 25-person class with the rest of the cash you have on hand."
Quarterback, offensive tackle, EDGE, and cornerback are still the "money" positions. One SEC program told On3 it has set aside $7 to $10 million for its 2027 class and called that "not in the top echelon." Texas Tech has already committed over $2.5 million to eight commits, including a $1 million Year 1 deal for the No. 1 overall recruit.
Which schools are about to make the biggest waves this recruiting cycle? Pete Nakos has the full breakdown of who's spending, who's holding back, and which programs are ready to pounce.
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