Ask most people how ClickFunnels got off the ground and they will tell you it was the software, or the timing, or Russell's personality.
Russell tells it differently. In his words: "We did it 100 percent through webinars."
One presentation. He ran it, in his own count, 70 times in a row. Three or four times a week at the start, sometimes two or three times in a day. Same deck, same close, over and over, until the thing was a machine. Webinars took that company from zero to over a hundred million dollars in a few years, and he will tell you that himself.
His advice to everyone since has been the same: do a live webinar every single week until you master that one presentation.
Here is what I think about that, after building a seven-figure webinar funnel with the man himself. A webinar a week is the closest thing to a sure thing in online business. Do it for a year and your business is not the same business. And almost nobody does it.
Not because they do not believe it. Because a webinar takes most people three weeks to build, so "one a week" is physically impossible. You cannot run a weekly presentation you cannot build in a week.
I fixed the build. Twenty-eight prompts, seven phases, same order every time, and a webinar that sells comes out the other end in an afternoon. I taught it to my highest-paying clients first. Now it is called The Webinar Protocol, and this coming Wednesday at 4pm Eastern I am going to open a blank Claude chat and build a webinar from scratch, live, for everyone who has it.
Everything is on this page, including what it costs and why: https://www.yourbrandcounts.com/webinar-protocol-order
Paul
P.S. The files are in your inbox the minute you order. The live build is Wednesday. The launch price has an end date, and it is on the page.
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